Job description: Job description: Core Responsibilities: Executing tests, collecting and analyzing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns Tracking, reporting and analyzing website analytics, pay\-per\-click (PPC) initiatives and campaigns Managing campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies Plan, develop and implement our SEO strategy Work towards organic search optimization and ROI maximization Regularly perform thorough keywords research Identify key SEO KPIs Monitor redirects, click rate, bounce rate, and other KPIs Prepare and present reports regularly Identify our buyer persona to better target identified audiences Identify problems and deficiency and implement solutions in a timely manner Suggest improvements for process and productivity optimization Work with web developers and marketing teams to properly implement SEO best practices Stay up to date with the latest SEO and digital marketing latest trends and best practices Qualifications: Bachelor's degree in Marketing, Communications or related field Proven years of experience in SEO and SEM Strong understanding of SEO/SEM principles and practices Excellent written and communication skills Experience with Analytics and Reporting tools Ability to work independently and as part of the team Job Types: Full\-time, Permanent Experience: SEO/SEM: 2 years (Preferred) Interested Candidates can share their CVS here : recruitbh24@gmail.com Job Types: Full\-time, Permanent